Door and window enterprises must correctly understand the Internet transformation
With the increasing use of the Internet in people's lives, people's consumption concepts are also changing. In response to market changes, the speed of logistics development is very fast, and online shopping has become a popular consumption method. The Internet is in a downturn, causing a certain impact on traditional manufacturing companies such as doors and windows. Under this situation, more and more door and window enterprises have embarked on the road of Internet transformation.
For the analysis of the Internet, many people in the industry said: "The Internet is just a tool, just a way of thinking, and more is that you have to stand on the value of the user's consumption based on the user's system. In the process of the industrial chain, you can help the industry to provide what value." The future of Internet thinking is applied to the market, and it is ultimately connected to the word "service." How do door and window companies provide more services in order for consumers to pay. Under the background of "Internet +", door and window enterprises should change from product thinking to industrial thinking, carry forward "artisan spirit", improve product quality, pay attention to customer experience, optimize industrial structure, and use Internet thinking and innovative marketing methods to accelerate enterprise transformation and upgrading. . Correctly look at the development of the company, do not follow blindly, and try to find a model that suits the company itself.
Give full play to the advantages of "new barrel theory"
The past theory of wooden barrels is called the short board effect. Today's "new barrel theory" is to try to find the longest board and make it the ultimate. In today's fiercely competitive environment, if a company wants to make up for shortcomings, the allocation of speed, personnel and resources is far too late. Try to find the longest board, and to achieve it is the core of the "new barrel theory." In other words, the "new barrel theory" only serves as the core part of the enterprise, such as the quality of R&D products.
Door and window companies must find the core DNA and make the gene to the extreme. The insiders analyzed that in the future, China's door and window industry will certainly be factory-made, enterprises will do a good job, dealers will do a good job, and turn operating profits into service profits. All in all, in today's society, door and window enterprises want to win, they must learn to use the Internet, information on the Internet can be quickly spread, and a huge amount of information resources, if not used, is not a waste. Of course, the Internet cannot be recognized correctly, and blind follow-up will also be hurt.
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