Romantic spring "underwear chain brand, Guangdong Hongjie International (Hong Kong) Limited, the domestic marketing center Guangdong underwear Industry Co., Ltd. Hongjie, in early 2005 to build professional underwear chain brand. Its predecessor," June Rose "underwear chain In early 2005 opened the first underwear stores, and invested heavily in 2006 80 million yuan, the full launch of the chain management system, hired well-known Chinese brand planning company, design, planning the most visual beauty of the romantic spring underwear brand stores Image and science underwear chain joined, self-employed in one mode of operation, professional shopping guide, consultative sales to provide customers with professional and thoughtful intimate service to ensure that the quality of goods produced for the main products.
"Romance Spring" now owns more than 300 underwear chain stores and 200 self-operated stores. The network covers most parts of China including South China, East China, North China and Southwest China. In 2010, it became the most popular in southern China, The most influential underwear brand, covering the sales area has a strong brand awareness and reputation. In the year of "Romantic Spring", it strives to realize the chain of 1000 stores in 2012, plans to go public in 2014, endeavor to fight for the grand plan of building 10,000 chain in 2020, build the chain of romantic spring underwear brand into the most competitive, Influential underwear chain brand.
Brand Mission: Let all Chinese women wear the most suitable for their body shape underwear!
Chinese women are populous with little knowledge of what to wear underwear. As a local underwear brand, romantic spring is based on the knowledge of disseminating underwear and enabling Chinese women to wear underwear as their mission. They strive to cultivate the work and service capabilities of their employees. To professional level, and from the product procurement of raw materials, production, marketing, logistics and other aspects of strict control so that sales of products meet the requirements of the market to meet the needs of customers, to provide customers with inexpensive products, and in the terminal Shop to provide customers with consultants, professional underwear shopping guide service, along with the majority of franchisee friends together, so that "romantic spring" brand everywhere in China blossom, so that all Chinese women wear the most suitable for their own body underwear!
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